7 Women-Run Fashion Brands Everyone Should Support

Female-empowered brands are real and, more importantly, thriving. Read through to learn about the badass women in the fashion industry who not only founded their own lines, but use them to push women forward.

Kate Spade New York On Purpose, Owned by the Women of Masoro, Rwanda

Everyday is International Women’s Day for Kate Spade On Purpose. With this arm of the business, Kate Spade New York created ADC, an independent handbag supplier in the Masoro community of Rwanda, that is owned by its majority female employees and provides jobs for over 150 people of the under-served community. These women not only empower themselves, but those around them. Statistics show that on average each artisan financially supports four other people around her, pays for schooling for at least two other people, and provides health care, food, and housing for four other people. By working for On Purpose, the women of Masoro (many of whom count this as their first full time job) are able to do this and save for the future.

Thinx, Founded by Miki Agrawal

You might have seen Thinx’ visually stunning ad campaign, but their thought-provoking marketing strategy is more than just a pretty picture. The brand created waves for launching not only chic, period-proof underwear, but having a bevy of female-friendly products (including organic cotton tampons and a reusable applicator) that launches in June 2017.

“Our period underwear has liberated women and given them the ability to feel free and safe and comfortable, while looking empowered and beautiful at the same time,” says founder Mika Agrawal. The brand, which touts themselves as “the patriarchy-fightin’ period underwear company making crimson waves,” is doing just that with the Thinx Foundation. The program includes their Global Girls Club, which provides a safe space for young girls worldwide to learn about and eliminate the shame revolved around menstruation. In short, they’re changing the conversation and normalizing the thing we deal with. Every. Damn. Month. Take 15 minutes and watch their informative (and hilarious) video that details their mission, and features Agrawal alongside Sophia Bush, Ugandan women, and many more inspiring women.

La Ligne, Founded by (left to right) Meredith Melling, Molly Howard, and Valerie Boster

La Ligne is barely one year old, but it’s already created a cult of likeminded, striped t-shirt loving women. Founded by two fashion editors and the former head of business development of Rag & Bone, Meredith Melling, Molly Howard, and Valerie Boster set out to create a line that makes women feel good.

In September 2016, they launched (an eventually sold out) limited tee emblazoned with the words “Je Suis Avec Elle” in honor of the presidential campaign. This month they teamed up with Free The Nipple to create another shirt to celebrate International Women’s Day, in support of the Equal Rights Amendment. Portions of the sale will go to the Human Campaign to help facilitate efforts to get support from the 38 crucial states needed to officially pass the Equal Rights Amendment. “As female founders, we’re inspired by the voice that Free the Nipple has brought to raising awareness for gender equality,” says Melling. “We’re honored to be a part of such an important movement and work with such an admirable cause.”

The good work doesn’t stop there, though. Through La Ligne’s portrait series entitled “In Line” a diverse group of women (everyone from interior designers to venture capitalists to Mindy Kaling) are profiled wearing the brand in their own way, showcasing the beautiful versatility of women and La Ligne alike.

 DEALMAN

 

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